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Mobile-Friendliness: With the rise in mobile usage, search engines prioritize mobile-friendly websites. A responsive design that adapts to different screen sizes and provides a seamless user experience on mobile devices is essential. Mobile optimization includes elements such as mobile-friendly layouts, readable text, tap-friendly buttons, and fast-loading pages for mobile users. Website Architecture and URL Structure: A well-organized website architecture aids search engines in understanding the website's hierarchy and content. A logical structure with clear navigation helps both users and search engines navigate through the site easily. Additionally, having descriptive and keyword-rich URLs can contribute to better search engine visibility.

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